Keep Optimising Marketing Podcast

We bring you a masterclass on an essential eCommerce marketing method each month. Every Wednesday we release an interview with an expert that will help you take your marketing to the next level.

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>> Full Keep Optimising Episode List & Shownotes <<

Guests Include

Chad White - Author Marketing Rules

Chad S White
Bestselling author
“Email Marketing Rules”

Gavin Laugenie Dotdigital

Gavin Laugenie
dotdigital

Kate Barrett eFocus Marketing

Kate Barrett
Bestselling author
“E-telligence”

Kurt Elster Ethercycle

Kurt Elster
The Unofficial Shopify Podcast

Louise Read

Louise Read
Klaviyo


Keep Optimising Mugs

The eCommerce marketing podcast from the team behind the award-winning ‘eCommerce MasterPlan Podcast’.

If you’re looking for ways to improve your marketing results, get more traffic, and convert more customers – you should be listening to Keep Optimising.

Each week our host Chloë Thomas (best-selling author of ‘eCommerce Marketing: How to Get Traffic that BUYS to Your Website) interviews experts from around the world to bring you the latest and best advice on how to optimise your marketing.

One of the most important things to do when improving your marketing is to focus. If you’re constantly jumping from one marketing method to the next it’s going to take you forever to make each work for you. To help you focus we’re not jumping from one marketing method to the next either.

Each month we zero in on one marketing method, giving you a different way to improve it in each episode.

Keep Optimising Marketing Podcast is sponsored by:


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Growing Brands with Performance Marketing – Launch | B Corp

Spending serious money on ads but growth has slowed? You’re not alone. Many brands find that spending more doesn’t bring more back, and chasing ROAS can limit your long-term success.

You need to talk to Launch. Launch is the performance growth agency that’s Powered by Happiness. They’ve helped brands like Weird Fish, Bremont, Crocus, Green People and Forthglade Natural Dog Food scale their advertising globally, measure it effectively, and drive new customer acquisition profitably.

With a team of 30 experts in paid media, CRO and marketing measurement services, Launch takes pride in getting results and being a joy to work with.

If your advertising has hit a plateau, or your measurement needs some attention, Launch can help. Find out how by taking the Launch Growth Diagnostic. With 12 questions it takes just three minutes – no pitch, just useful insights. Launch. Find what’s broken. Fix it. Grow.


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