Improving your Conversion Rates on the Keep Optimising Podcast

Listen to our Improve your Conversion Rates episodes:

Watch our Conversion Rates webinar:

CRO: What should be on your to-do list right now?

Panellists:

Lucy Bloomfield
10,000 Customers

Specialising in high-end luxury product businesses, Lucy shows Australian entrepreneurs how to sell high-end products at volume, building an entire ecosystem around your supply chain and sales to end up with more profitability than you have before. Go to 10000customers.com  to learn more.

Mogens Møller
CEO & Co-Founder of Sleeknote

Access the videos that share the FULL UX tips identified in Mogens’ massive research project here:  sleeknote.com/240-user-tests 

Ian Scarr
Head of Sales UK, Klevu

14 Day Free Trial – www.klevu.com 

Louis Lavedan
Strategic Partner Manager EMEA, Gorgias

Send an email to Louis Lavedan (louisl@gorgias.com) if you want to know more about Gorgias, the #1 helpdesk solution for Shopify, Magento and BigCommerce and get one month free for attending the webinar.

Questions

  • 8:38 – Given that we are at a peak period, is it still worth talking about UX?
  • 11:35 – Clearly we should be working on UX, are there areas or aspects that are going to be more useful to us right now?
  • 14:20 – With a focus on the chatbox, what is the place for the automated side of on-site messaging?
  • 16:26 – If someone is about to get started with automation, where should they start?
  • 24:08 – What do you have to say about improving our on-site search for performance in the right or peak season for eCommerce sites? (Rephrased)
  • 26:30 – What can you do to make your site convert better now even though we are sort of rounding up to peak?
  • 29:40 – What will be on your list of 3 things they should be doing to improve the next couple of months?
  • 37:15 – Is it possible to get into things like dialect in an on-site search to help detect consumer’s personas and perhaps help in predicting or suggesting for them?
  • 40:25 – Does the customer site search change or adapt to the popular searches of consumers over a period of time? (asked by Mogens Moller)
  • 43:45 – Where on the website should we start our focus on improving our conversion rates?
  • 50:21 – If you could leave the audience with one thing to do this month of October to improve the performance of their website, what should it be?