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Keep Optimising Marketing Podcast

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074 Influencer Marketing: What can we learn from Affiliate Marketing? with Rick Magennis

24th November 2021 By April Buencamino-dy

Rick has been in eCommerce marketing for nearly 10 years, growing sales the right way for his clients. He is the President and Founder at BearCat Media an affiliate and influencer marketing agency. Like me, over the last few years, he’s seen the worlds of influencer marketing and affiliate marketing collide – often with fantastic consequences.

[Read more…] about 074 Influencer Marketing: What can we learn from Affiliate Marketing? with Rick Magennis

Filed Under: Affiliate Marketing, Influencer Marketing, Keep Optimising Podcast Episodes

068 Loyalty: Incentivising your loyal customers to refer new customers with ReferralCandy’s Raúl Galera

13th October 2021 By April Buencamino-dy

Raul’s spent the last five years at ReferralCandy helping eCommerce brands turn the loyalty they’ve built with their existing customers into a new customer acquisition channel!

[Read more…] about 068 Loyalty: Incentivising your loyal customers to refer new customers with ReferralCandy’s Raúl Galera

Filed Under: Affiliate Marketing, Keep Optimising Podcast Episodes

045: Google Ads: How to get started with Mike Rhodes author of the number 1 Google Ads book

5th May 2021 By April Buencamino-dy

Mike is the co-author of the world’s best-selling Google Ads book – “The Ultimate Guide to Google Ads”, now in it’s 6 the edition, and which if you don’t have it on the bookshelf, or on your kindle – you can’t really call yourself a Google Ads expert in my opinion… He’s also the CEO and founder of one of Australia’s largest independent Google agencies – the award-winning WebSavvy and normally speaks at events around the world including Traffic and Conversion Summit.

[Read more…] about 045: Google Ads: How to get started with Mike Rhodes author of the number 1 Google Ads book

Filed Under: Affiliate Marketing, Google Ads

044: Affiliate Marketing: How to get started with Arlen Robinson from OSI Affiliate Software

28th April 2021 By April Buencamino-dy

Arlen is the COO and Co-founder of OSI Affiliate Software, and he’s been in the affiliate marketing world for over 20 years. Plus he’s the host of the eCommerce Marketing Podcast who have recently gone past 200 episodes.

[Read more…] about 044: Affiliate Marketing: How to get started with Arlen Robinson from OSI Affiliate Software

Filed Under: Affiliate Marketing, Keep Optimising Podcast Episodes

043: Affiliate Marketing: How to find new Affiliates with Chris Tradgett from Publisher Discovery

21st April 2021 By April Buencamino-dy

Chris is the CMO of Publisher Discovery and has been in the affiliate industry for over 20 years, including being part of the team that launched the buy.at network. He’s also on the PMA Board of directors and is a highly respected voice in the industry – always trying to find ways to help retailers improve their affiliate marketing performance. It’s a pleasure to have him here on the show.

[Read more…] about 043: Affiliate Marketing: How to find new Affiliates with Chris Tradgett from Publisher Discovery

Filed Under: Affiliate Marketing, Keep Optimising Podcast Episodes

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